The commitment, in one sentence
90% of every affiliate commission we receive is dedicated to your chosen charity at the moment it is earned — it is not our income, not our profit, and never reverts to us. We keep 10% to run everything.
Why it isn't our money
This is the part most "shop and we donate" sites get wrong, so we'll be exact about it. We are not generously giving away our profits. We are a conduit. When a store credits us a commission for your purchase, 90% of that amount is, from the first second, spoken for — it belongs to your chosen charity's bucket, and we are bound by our own Terms to forward it. We hold it the way the cashier holding the charity tin at the checkout counter holds your dollar. The dollar in the tin was never the store's income, and the 90% is not ours.
The practical effect: the only money that is actually ours — the only money this business lives on — is the 10% we keep. Everything we say about the 90% on this page is written into our company's operating agreement and our Terms of Service so that it is enforceable, not merely stated. That distinction is the whole point. Anyone can write "90% to charity" on a homepage. We wrote it where it binds us.
90% of what we receive — not 90% of profit
The commitment is 90% of the gross commission a store pays us, calculated before any of our costs. It is deliberately not "90% of profit." Two reasons, and both protect you:
- It can't be gamed. "90% of profit" lets any business shrink the charity's share to nothing simply by spending more on itself. A fixed 90% of the money received, the instant it arrives, has no such loophole. Our salaries, our hosting bills, our taxes — none of them can reach your charity's share.
- It's checkable. Commission received is a single number on a statement. "Profit" is a number we'd be asking you to trust. We'd rather commit to the one you could audit.
The trade we accept in return: all of our operating costs come out of the 10%. Hosting, AI compute, taxes, and operator pay are funded entirely by our slice. If 10% isn't enough to cover them, that is our problem to solve — never a reason to reach into your charity's 90%.
If you don't pick a charity
The 90% still leaves us. If a purchase is made without a charity selected, that share is split evenly across the active charity slate when we disburse — the verified 501(c)(3)s listed on the causes page. There is no scenario in which an "unassigned" 90% quietly becomes ours. No part of the 90% share ever reverts to the company, under any circumstances. That single rule is what separates a real promise from a convenient one — because it closes the one loophole a dishonest operator would actually use.
How and when it's actually sent
Sending a charity 47 cents at a time would be absurd. Allocated commissions accumulate in a per-charity bucket; when a bucket crosses $1,000, the donation is forwarded to that 501(c)(3) and the receipt is published on the public ledger. Until the threshold is crossed, your attributed contribution is real, recorded, and owed — just not yet wired. The math is per-purchase; the transfer is batched. Your own running total lives at your impact.
What we're honest about
- We are not a 501(c)(3). Your purchase is not a tax-deductible donation for you. The 90% is forwarded to an independent charity that issues its own receipts; any tax-deductible gift is theirs to acknowledge, not ours to claim.
- We start at $0. Every figure on the ledger is money that was actually earned. We never pad the number before a purchase happens.
- We can't make you buy anything. No purchases means no commission means $0 to charity. We won't pretend otherwise with fake urgency or invented totals.
- The charities are independent. We forward to real, verified Wilmington-area 501(c)(3)s. We don't own them, and we rotate the slate on verified nonprofit status — not on who pays us, because none of them do.
This commitment is public, and it is versioned
The split lives at this URL as the public record. We will not change it quietly. If the percentage or the mechanism ever changes, the change — and its date — will be posted here in plain sight, and the version below will increment. A promise you can only verify by trusting us isn't a promise; it's a slogan. This one you can check.
The commitment, in formal terms
ShopToDoGood (the "Company") is operated from Wilmington, Delaware, United States. With respect to affiliate commissions earned through its websites, the Company binds itself as follows:
- Dedicated share. Ninety percent (90%) of the gross affiliate commission attributable to each qualifying purchase (the "Charitable Share") is dedicated, at the moment the commission is earned, to the 501(c)(3) charitable organization selected by the user who generated that purchase, or, absent a selection, divided evenly among the active charity slate then published on the causes page.
- Held, not owned. The Company holds the Charitable Share solely to forward it to the designated organization. The Charitable Share is not income, revenue, or property of the Company beyond the bare obligation to remit it, and the Company disclaims any beneficial interest in it.
- No reversion. Under no circumstances does any portion of the Charitable Share revert to, or become distributable to, the Company or its owner. Amounts for which no selection was made are divided evenly among the active charity slate.
- Company income. The Company's income is limited to the remaining ten percent (10%), from which all operating costs — including hosting, compute, taxes, and operator compensation — are met.
- Disbursement. Charitable Share amounts accumulate by organization and are forwarded once an organization's accumulated balance reaches one thousand dollars ($1,000), with receipts published to the public ledger.
- Amendment. This commitment is published and versioned. Any amendment is effective only when posted at this URL with its effective date; amounts already dedicated to an organization are not affected by any later amendment.
This summary states the Company's commitment to users. The operative obligations also appear in the Company's Terms of Service and its internal operating agreement.
Commitment version 1.0 · Effective June 2026 · Operated from Wilmington, Delaware, United States.
Where the money goes
| Every commission | 90% — held for your charity | 10% — ours, for operations |
|---|---|---|
| $20 commission | $18 dedicated to your chosen 501(c)(3) | $2 toward hosting, compute, taxes, operator pay |
| $4.50 commission | $4.05 dedicated to your chosen 501(c)(3) | $0.45 toward operations |